<?xml version="1.0" encoding="UTF-8"?><rss xmlns:dc="http://purl.org/dc/elements/1.1/" xmlns:content="http://purl.org/rss/1.0/modules/content/" xmlns:atom="http://www.w3.org/2005/Atom" version="2.0" xmlns:itunes="http://www.itunes.com/dtds/podcast-1.0.dtd" xmlns:googleplay="http://www.google.com/schemas/play-podcasts/1.0"><channel><title><![CDATA[Healthtech Product & Growth : Product Clinic ]]></title><description><![CDATA[Building and marketing health tech products that make a difference shouldn't be a struggle.

In this dynamic industry, it's easy to get lost in the noise. The Product Clinic Podcast brings together innovative health tech product leaders including product managers and product marketers, to share lessons learnt on the journey to delivering impactful solutions to market.

Join us as we navigate the complexities of this space to transform healthtech, one insightful conversation at a time.

Interested in being a guest on the podcast or have a topic you’d like to hear us explore? Contact us by messaging us above. We can’t wait to hear from you. ]]></description><link>https://productclinic.substack.com/s/product-clinic</link><image><url>https://substackcdn.com/image/fetch/$s_!dhX4!,w_256,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1de2d242-0ade-404f-88b4-720d4c7c9c05_1280x1280.png</url><title>Healthtech Product &amp; Growth : Product Clinic </title><link>https://productclinic.substack.com/s/product-clinic</link></image><generator>Substack</generator><lastBuildDate>Sun, 26 Jul 2026 00:53:32 GMT</lastBuildDate><atom:link href="https://productclinic.substack.com/feed" rel="self" type="application/rss+xml"/><copyright><![CDATA[Theo Perrod ]]></copyright><language><![CDATA[en]]></language><webMaster><![CDATA[productclinicpodcast@gmail.com]]></webMaster><itunes:owner><itunes:email><![CDATA[productclinicpodcast@gmail.com]]></itunes:email><itunes:name><![CDATA[Theo Perrod]]></itunes:name></itunes:owner><itunes:author><![CDATA[Theo Perrod]]></itunes:author><googleplay:owner><![CDATA[productclinicpodcast@gmail.com]]></googleplay:owner><googleplay:email><![CDATA[productclinicpodcast@gmail.com]]></googleplay:email><googleplay:author><![CDATA[Theo Perrod]]></googleplay:author><itunes:block><![CDATA[Yes]]></itunes:block><item><title><![CDATA[Beyond the Hype: Turning Healthcare Data into Valuable Products — with Olivier Schwartz]]></title><description><![CDATA[In this episode of the Product Clinic Podcast, host Theo welcomes Olivier, CEO of Lucid Analytics.]]></description><link>https://productclinic.substack.com/p/beyond-the-hype-turning-healthcare</link><guid isPermaLink="false">https://productclinic.substack.com/p/beyond-the-hype-turning-healthcare</guid><dc:creator><![CDATA[Theo Perrod]]></dc:creator><pubDate>Mon, 15 Dec 2025 07:31:25 GMT</pubDate><enclosure url="https://api.substack.com/feed/podcast/181176359/ef24dcbb3354942155b0a958c68fc400.mp3" length="0" type="audio/mpeg"/><content:encoded><![CDATA[<p>In this episode of the Product Clinic Podcast, host Theo welcomes Olivier, CEO of Lucid Analytics. Olivier shares his extensive experience in data projects, data products, and AI, with a particular focus on the life sciences and healthcare sectors. </p><p class="button-wrapper" data-attrs="{&quot;url&quot;:&quot;https://productclinic.substack.com/subscribe?&quot;,&quot;text&quot;:&quot;Subscribe now&quot;,&quot;action&quot;:null,&quot;class&quot;:null}" data-component-name="ButtonCreateButton"><a class="button primary" href="https://productclinic.substack.com/subscribe?"><span>Subscribe now</span></a></p><p>He discusses the successes and challenges of implementing data solutions, emphasizing the importance of strong leadership, regulatory compliance, and a pragmatic business-led approach. The conversation covers successful case studies in pharma and medtech, the hype around AI, and the key reasons data projects fail. Olivier also explains Lucid Analytics&#8217; role in helping companies exploit their data effectively. This episode is packed with strategic insights for product leaders and marketers aiming to integrate data and AI into healthtech products.</p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!Hk-f!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F0e8b7aab-87f7-4983-9e60-81af3472fc4d_1080x1080.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!Hk-f!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F0e8b7aab-87f7-4983-9e60-81af3472fc4d_1080x1080.png 424w, https://substackcdn.com/image/fetch/$s_!Hk-f!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F0e8b7aab-87f7-4983-9e60-81af3472fc4d_1080x1080.png 848w, https://substackcdn.com/image/fetch/$s_!Hk-f!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F0e8b7aab-87f7-4983-9e60-81af3472fc4d_1080x1080.png 1272w, https://substackcdn.com/image/fetch/$s_!Hk-f!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F0e8b7aab-87f7-4983-9e60-81af3472fc4d_1080x1080.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!Hk-f!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F0e8b7aab-87f7-4983-9e60-81af3472fc4d_1080x1080.png" width="1080" height="1080" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/0e8b7aab-87f7-4983-9e60-81af3472fc4d_1080x1080.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:1080,&quot;width&quot;:1080,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:328059,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:false,&quot;topImage&quot;:true,&quot;internalRedirect&quot;:&quot;https://productclinic.substack.com/i/181176359?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F0e8b7aab-87f7-4983-9e60-81af3472fc4d_1080x1080.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!Hk-f!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F0e8b7aab-87f7-4983-9e60-81af3472fc4d_1080x1080.png 424w, https://substackcdn.com/image/fetch/$s_!Hk-f!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F0e8b7aab-87f7-4983-9e60-81af3472fc4d_1080x1080.png 848w, https://substackcdn.com/image/fetch/$s_!Hk-f!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F0e8b7aab-87f7-4983-9e60-81af3472fc4d_1080x1080.png 1272w, https://substackcdn.com/image/fetch/$s_!Hk-f!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F0e8b7aab-87f7-4983-9e60-81af3472fc4d_1080x1080.png 1456w" sizes="100vw" fetchpriority="high"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg aria-hidden="true" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><p>Timeline:</p><p>00:00 Introduction and Guest Welcome</p><p>00:47 Olivier&#8217;s Background and Lucid Analytics</p><p>02:16 Challenges in Data Projects</p><p>03:19 Successful Data Projects</p><p>05:53 Leadership and Learning in Data Projects</p><p>07:05 Pragmatic and Business-Led Approach</p><p>15:00 AI vs Data Projects</p><p>30:14 Real-World Data Projects</p><p>43:14 Conclusion and Contact Information</p><p></p><p>You can get in touch with Olivier on <a href="https://www.linkedin.com/in/schwartz4data/">LinkedIn</a>, and follow Lucid Analytics&#8217; activities on their <a href="https://www.lucid-analytics.ai/">website</a> </p><p>&#9993;&#65039; We&#8217;d love to hear from you. Have feedback on the episode or ideas for future guests? Send them our way in DM or via <a href="https://www.linkedin.com/in/theoperrod/">LinkedIn</a> </p><div class="directMessage button" data-attrs="{&quot;userId&quot;:146334686,&quot;userName&quot;:&quot;Product Clinic&quot;,&quot;canDm&quot;:null,&quot;dmUpgradeOptions&quot;:null,&quot;isEditorNode&quot;:true}" data-component-name="DirectMessageToDOM"></div><p>&#11088;&#65039; If you enjoyed this episode, please share it with your network, subscribe to the Product Clinic podcast, and leave us a 5-star review on your favorite streaming platform. Your support helps us reach more healthtech product leaders.</p><p class="button-wrapper" data-attrs="{&quot;url&quot;:&quot;https://productclinic.substack.com/subscribe?&quot;,&quot;text&quot;:&quot;Subscribe now&quot;,&quot;action&quot;:null,&quot;class&quot;:null}" data-component-name="ButtonCreateButton"><a class="button primary" href="https://productclinic.substack.com/subscribe?"><span>Subscribe now</span></a></p><p>&#128077; To stay up to date with new episodes and behind-the-scenes insights, follow our journey on <a href="https://www.linkedin.com/company/theproductclinic/">LinkedIn</a>.</p><p></p>]]></content:encoded></item><item><title><![CDATA[The 6Ps Framework: How the Best Healthtech Products Align the Entire Ecosystem]]></title><description><![CDATA[Rado Adrian breaks down the proven 6Ps Framework that&#8217;s helped Healthtech teams align every stakeholder from patients to policymakers and turn innovation into adoption]]></description><link>https://productclinic.substack.com/p/the-6ps-framework-how-the-best-healthtech-fe9</link><guid isPermaLink="false">https://productclinic.substack.com/p/the-6ps-framework-how-the-best-healthtech-fe9</guid><dc:creator><![CDATA[Theo Perrod]]></dc:creator><pubDate>Mon, 13 Oct 2025 06:02:22 GMT</pubDate><enclosure url="https://api.substack.com/feed/podcast/175842112/2eb1fe44b0f884d0435628869b85ea67.mp3" length="0" type="audio/mpeg"/><content:encoded><![CDATA[<p>Most Healthtech products fail before launch.</p><p>Not because the technology is broken.<br>Not because the clinical evidence is weak.</p><p>They fail because they never manage to engage the six key players of healthcare &#8212; the <strong>6 Ps</strong>.</p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!LHpw!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F808befcc-1cc5-42ca-804e-c1a5c5a87a36_1080x1080.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!LHpw!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F808befcc-1cc5-42ca-804e-c1a5c5a87a36_1080x1080.png 424w, https://substackcdn.com/image/fetch/$s_!LHpw!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F808befcc-1cc5-42ca-804e-c1a5c5a87a36_1080x1080.png 848w, https://substackcdn.com/image/fetch/$s_!LHpw!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F808befcc-1cc5-42ca-804e-c1a5c5a87a36_1080x1080.png 1272w, https://substackcdn.com/image/fetch/$s_!LHpw!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F808befcc-1cc5-42ca-804e-c1a5c5a87a36_1080x1080.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!LHpw!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F808befcc-1cc5-42ca-804e-c1a5c5a87a36_1080x1080.png" width="1080" height="1080" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/808befcc-1cc5-42ca-804e-c1a5c5a87a36_1080x1080.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:1080,&quot;width&quot;:1080,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:486598,&quot;alt&quot;:&quot;&quot;,&quot;title&quot;:&quot;&quot;,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:false,&quot;topImage&quot;:true,&quot;internalRedirect&quot;:&quot;https://productclinic.substack.com/i/175802143?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F808befcc-1cc5-42ca-804e-c1a5c5a87a36_1080x1080.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!LHpw!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F808befcc-1cc5-42ca-804e-c1a5c5a87a36_1080x1080.png 424w, https://substackcdn.com/image/fetch/$s_!LHpw!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F808befcc-1cc5-42ca-804e-c1a5c5a87a36_1080x1080.png 848w, https://substackcdn.com/image/fetch/$s_!LHpw!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F808befcc-1cc5-42ca-804e-c1a5c5a87a36_1080x1080.png 1272w, https://substackcdn.com/image/fetch/$s_!LHpw!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F808befcc-1cc5-42ca-804e-c1a5c5a87a36_1080x1080.png 1456w" sizes="100vw" fetchpriority="high"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg aria-hidden="true" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><p>In Healthtech, if you don&#8217;t motivate the entire ecosystem, your product dies.<br>It&#8217;s not enough to convince the doctor or the patient; you need alignment across all six:</p><p><strong>-Patient:</strong> Build with them, not for them. Their ownership drives adoption.<br>-<strong>Provider:</strong> Your entry point to clinical pathways. Integration beats disruption.<br>-<strong>Payer:</strong> No reimbursement, no sustainable business. Engage early.<br>-<strong>Practitioner:</strong> Validates your clinical claims and builds credibility.<br>-<strong>Pharma/Medtech:</strong> Brings therapeutic validation and trial infrastructure.<br>-<strong>Policy Maker:</strong> Sets the rules. Early engagement shapes your path.</p><p>In this <strong>Product Clinic</strong> episode, <strong>Rado Adrian</strong>, one of Europe&#8217;s leading voices in digital health and AI, breaks down how to map these 6Ps and shares a framework to engage every stakeholder &#8212; the same approach that helped him launch multiple successful Healthtech products over the past two decades.</p><p>With over 20 years at the crossroads of <strong>AI, MedTech, and Digital Health</strong>, Rado has led strategic product for <strong>Biogen</strong>, <strong>Capgemini</strong>, and now serves as <strong>Director of AI at HealthAI &#8211; The Global Agency for Responsible AI in Health</strong>.<br>As a <strong>Digital Health mentor for DayOne, Kickstart, and MassChallenge</strong>, Rado has guided dozens of startups and industry leaders in building compliant, patient-centric, and scalable innovation.</p><p>If you&#8217;ve ever wondered how to make the healthcare ecosystem move together &#8212; this episode is for you.</p><p>#healthtech #productmanagement #digitalhealth #productstrategy #podcast #AIinHealth</p>]]></content:encoded></item><item><title><![CDATA[The Product Gap: Silicon Valley Best Practices vs Healthcare Challenges ft. Victor Steininger ]]></title><description><![CDATA[When most product managers want to learn &#8220;best practices,&#8221; they look to Silicon Valley and the tech industry.]]></description><link>https://productclinic.substack.com/p/the-product-gap-silicon-valley-best</link><guid isPermaLink="false">https://productclinic.substack.com/p/the-product-gap-silicon-valley-best</guid><dc:creator><![CDATA[Theo Perrod]]></dc:creator><pubDate>Wed, 27 Aug 2025 06:00:53 GMT</pubDate><enclosure url="https://api.substack.com/feed/podcast/172034478/c02cfbba8d474dde2dd9f2152113cb24.mp3" length="0" type="audio/mpeg"/><content:encoded><![CDATA[<p>When most product managers want to learn &#8220;best practices,&#8221; they look to Silicon Valley and the tech industry. The playbooks are full of agile sprints, MVPs, and fast iterations.</p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!w9LD!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F10d35126-efee-44b8-aa72-912cefedd034_1080x1080.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!w9LD!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F10d35126-efee-44b8-aa72-912cefedd034_1080x1080.png 424w, https://substackcdn.com/image/fetch/$s_!w9LD!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F10d35126-efee-44b8-aa72-912cefedd034_1080x1080.png 848w, https://substackcdn.com/image/fetch/$s_!w9LD!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F10d35126-efee-44b8-aa72-912cefedd034_1080x1080.png 1272w, https://substackcdn.com/image/fetch/$s_!w9LD!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F10d35126-efee-44b8-aa72-912cefedd034_1080x1080.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!w9LD!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F10d35126-efee-44b8-aa72-912cefedd034_1080x1080.png" width="1080" height="1080" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/10d35126-efee-44b8-aa72-912cefedd034_1080x1080.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:1080,&quot;width&quot;:1080,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:418854,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:false,&quot;topImage&quot;:true,&quot;internalRedirect&quot;:&quot;https://productclinic.substack.com/i/172034478?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F10d35126-efee-44b8-aa72-912cefedd034_1080x1080.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!w9LD!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F10d35126-efee-44b8-aa72-912cefedd034_1080x1080.png 424w, https://substackcdn.com/image/fetch/$s_!w9LD!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F10d35126-efee-44b8-aa72-912cefedd034_1080x1080.png 848w, https://substackcdn.com/image/fetch/$s_!w9LD!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F10d35126-efee-44b8-aa72-912cefedd034_1080x1080.png 1272w, https://substackcdn.com/image/fetch/$s_!w9LD!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F10d35126-efee-44b8-aa72-912cefedd034_1080x1080.png 1456w" sizes="100vw" fetchpriority="high"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg aria-hidden="true" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><p>But here&#8217;s the reality: in Medtech, those rules don&#8217;t work.<br>A new product can take years to develop. Regulatory approvals or quality management move slower than any sprint board. And &#8220;testing an MVP&#8221; isn&#8217;t an option when patient safety is at stake.</p><p>So how do you stay customer-centric in a world where feedback loops are measured in years, not weeks?</p><p>That&#8217;s exactly the challenge Victor Steininger faced at Leica Microsystems. Instead of forcing Silicon Valley tactics onto Medtech, he built his own approach that respects regulation <em>and</em> keeps the voice of the customer at the center.</p><p>In this episode, Victor shares:</p><ul><li><p>How to schedule discovery sessions around rigid development gates</p></li><li><p>Why medical conferences can double as your MVP testing ground</p></li><li><p>The &#8220;phantom environment&#8221; technique for validating prototypes without risking safety</p></li><li><p>How product vision documents keep multi-year projects from spiraling into scope creep<br></p></li></ul><p>This approach helped Leica Microsystem launch a best-selling surgical microscope, proving that customer-centricity isn&#8217;t just for startups; it works everywhere when you adapt the tactics.</p><p>If you&#8217;ve ever wondered how to bring agility into a regulated industry, this episode is for you.</p>]]></content:encoded></item><item><title><![CDATA[Creating Standout Healthtech Messaging ft. Devika Garg ]]></title><description><![CDATA[The market is crowded&#8212;does your messaging resonate?]]></description><link>https://productclinic.substack.com/p/creating-standout-healthtech-messaging</link><guid isPermaLink="false">https://productclinic.substack.com/p/creating-standout-healthtech-messaging</guid><dc:creator><![CDATA[Theo Perrod]]></dc:creator><pubDate>Sun, 10 Aug 2025 17:54:35 GMT</pubDate><enclosure url="https://api.substack.com/feed/podcast/170620840/e050bb9458a8b0d03bc5c4957b4ae679.mp3" length="0" type="audio/mpeg"/><content:encoded><![CDATA[<p>Product marketing is an art and a science, particularly ensuring the <strong>value proposition </strong>of your healthtech product is conveyed in a way that hits. How can you ensure your target users easily understand how your product solves their problem and recognise <strong>how it does this in a unique way</strong>. </p><p>This can be a challenge especially in a market where there are lots of players tackling the same/similar problems.</p><p>&#127897;&#65039;In the latest episode on The Product Clinic Podcast, we met with <strong>Devika Garg</strong>, Ph.D., Head of Product Marketing at <strong>Tile DB</strong>&#8212;a software company that equips scientists to accelerate scientific discovery. </p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!96VO!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F4056ed50-e340-456f-a858-5423809e1711_1080x1080.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!96VO!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F4056ed50-e340-456f-a858-5423809e1711_1080x1080.png 424w, https://substackcdn.com/image/fetch/$s_!96VO!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F4056ed50-e340-456f-a858-5423809e1711_1080x1080.png 848w, https://substackcdn.com/image/fetch/$s_!96VO!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F4056ed50-e340-456f-a858-5423809e1711_1080x1080.png 1272w, https://substackcdn.com/image/fetch/$s_!96VO!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F4056ed50-e340-456f-a858-5423809e1711_1080x1080.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!96VO!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F4056ed50-e340-456f-a858-5423809e1711_1080x1080.png" width="506" height="506" 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srcset="https://substackcdn.com/image/fetch/$s_!96VO!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F4056ed50-e340-456f-a858-5423809e1711_1080x1080.png 424w, https://substackcdn.com/image/fetch/$s_!96VO!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F4056ed50-e340-456f-a858-5423809e1711_1080x1080.png 848w, https://substackcdn.com/image/fetch/$s_!96VO!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F4056ed50-e340-456f-a858-5423809e1711_1080x1080.png 1272w, https://substackcdn.com/image/fetch/$s_!96VO!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F4056ed50-e340-456f-a858-5423809e1711_1080x1080.png 1456w" sizes="100vw" fetchpriority="high"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg aria-hidden="true" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><p>Devika brings over 16 years of experience <strong>building and executing go-to-market strategies</strong> to drive business outcomes, as well as a background in <strong>science journalism </strong>and <strong>public relations</strong>. </p><p>In this conversation, we talk product positioning, misconceptions around health tech product marketing, as well as the importance of <strong>understanding the real-world problems of customers</strong>. </p><p>Tune in as we explore: </p><p>&#9989; The art &amp; science of <strong>marketing health tech to scientific/health audiences</strong></p><p>&#9989; <strong>Balancing </strong>deep tech understanding with important customer needs</p><p>&#9989; Building authentic, standout messaging that <strong>cuts through the noise</strong></p><p>&#9989; The <strong>power of customer advocacy </strong>and how to achieve this </p><p>&#9989; <strong>Product marketing variations: </strong>Tailoring strategies by company size (pros &amp; cons)</p><p>Tune in to the podcast to gain some invaluable insights and hear about Devika&#8217;s unique journey from bench science to leading product marketing! </p>]]></content:encoded></item><item><title><![CDATA[AI Act in Healthtech: What Every Product Team Needs to Know ft. Antonina Burlachenko ]]></title><description><![CDATA[The EU AI Act is coming&#8212;will your healthtech AI product survive it?]]></description><link>https://productclinic.substack.com/p/ai-act-in-healthtech-what-every-product</link><guid isPermaLink="false">https://productclinic.substack.com/p/ai-act-in-healthtech-what-every-product</guid><dc:creator><![CDATA[Theo Perrod]]></dc:creator><pubDate>Mon, 07 Jul 2025 09:06:57 GMT</pubDate><enclosure url="https://api.substack.com/feed/podcast/167701947/6fa71a8608d81be5f137d28eceebe50a.mp3" length="0" type="audio/mpeg"/><content:encoded><![CDATA[<p></p><p>AI is revolutionizing healthcare. But <strong>without compliance</strong>, your innovation might never reach the market.</p><p>Imagine your entire AI development <strong>put on hold</strong> because you didn&#8217;t consider the upcoming AI Act. A disaster for any product team.<br>But here&#8217;s the flip side: with the right preparation, <strong>compliance becomes a strategic advantage, </strong>helping you build safer, smarter, and faster.</p><p>&#127897;&#65039;In the latest episode on The<em> Product Clinic Podcast</em>, we met with @<strong>Antonina Burlachenko</strong>, Head of Regulatory &amp; Quality at <strong>Star&#8212;</strong>a leading engineering and software consultancy.</p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!HT0z!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F92314be0-1852-4452-afe6-7d92469e7a19_1080x1080.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" 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srcset="https://substackcdn.com/image/fetch/$s_!HT0z!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F92314be0-1852-4452-afe6-7d92469e7a19_1080x1080.png 424w, https://substackcdn.com/image/fetch/$s_!HT0z!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F92314be0-1852-4452-afe6-7d92469e7a19_1080x1080.png 848w, https://substackcdn.com/image/fetch/$s_!HT0z!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F92314be0-1852-4452-afe6-7d92469e7a19_1080x1080.png 1272w, https://substackcdn.com/image/fetch/$s_!HT0z!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F92314be0-1852-4452-afe6-7d92469e7a19_1080x1080.png 1456w" sizes="100vw" fetchpriority="high"></picture><div 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stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><p>Antonina is one of the most respected voices in <strong>AI regulation</strong>, <strong>SaMD</strong>, and the <strong>EU AI Act</strong> &#8212; one of the <strong>furthest-reaching AI regulations globally</strong>.</p><p>In this episode, we explore:<br> &#9989; What the <strong>EU AI Act</strong> really is<br> &#9989; Why most <strong>AI in healthcare is considered high-risk<br></strong> &#9989; The critical differences between your <strong>QMS</strong> and the new <strong>AI Management System<br></strong> &#9989; What <strong>product teams must know</strong> to avoid fines up to <strong>&#8364;35M or 7% of global revenue<br></strong> &#9989; What to do <strong>before the August 2025 compliance deadline</strong></p><p>&#128161; Whether you&#8217;re scaling a startup or leading a product team in corporate, this episode will help inform your strategy for <strong>building AI health tech products that last</strong>.</p><p></p>]]></content:encoded></item><item><title><![CDATA[Innovation and Leadership in Healthtech ft. Antoine Bourrier ]]></title><description><![CDATA[Join the discussion with Antoine Bourrier, an experienced healthtech founder and Innovation Advisor.]]></description><link>https://productclinic.substack.com/p/innovations-and-leadership-in-healthtech</link><guid isPermaLink="false">https://productclinic.substack.com/p/innovations-and-leadership-in-healthtech</guid><dc:creator><![CDATA[Theo Perrod]]></dc:creator><pubDate>Sun, 01 Jun 2025 14:43:55 GMT</pubDate><enclosure url="https://api.substack.com/feed/podcast/164887402/b8bd2a05f3316d156243bef19790feb4.mp3" length="0" type="audio/mpeg"/><content:encoded><![CDATA[<p>Join the discussion with <strong><a href="https://www.linkedin.com/in/antoine-bourrier/">Antoine Bourrier</a></strong>, an experienced healthtech founder and Innovation Advisor. In this episode, Antoine brings incredible insights on navigating the complex world of healthtech innovation! &#127897;&#65039;</p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!KC0H!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fdc48ea86-1b25-4957-9c82-f0003e666ed0_1080x1080.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!KC0H!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fdc48ea86-1b25-4957-9c82-f0003e666ed0_1080x1080.png 424w, https://substackcdn.com/image/fetch/$s_!KC0H!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fdc48ea86-1b25-4957-9c82-f0003e666ed0_1080x1080.png 848w, https://substackcdn.com/image/fetch/$s_!KC0H!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fdc48ea86-1b25-4957-9c82-f0003e666ed0_1080x1080.png 1272w, https://substackcdn.com/image/fetch/$s_!KC0H!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fdc48ea86-1b25-4957-9c82-f0003e666ed0_1080x1080.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!KC0H!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fdc48ea86-1b25-4957-9c82-f0003e666ed0_1080x1080.png" width="588" height="588" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/dc48ea86-1b25-4957-9c82-f0003e666ed0_1080x1080.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:1080,&quot;width&quot;:1080,&quot;resizeWidth&quot;:588,&quot;bytes&quot;:514012,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:false,&quot;topImage&quot;:true,&quot;internalRedirect&quot;:&quot;https://productclinic.substack.com/i/164887402?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fdc48ea86-1b25-4957-9c82-f0003e666ed0_1080x1080.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!KC0H!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fdc48ea86-1b25-4957-9c82-f0003e666ed0_1080x1080.png 424w, https://substackcdn.com/image/fetch/$s_!KC0H!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fdc48ea86-1b25-4957-9c82-f0003e666ed0_1080x1080.png 848w, https://substackcdn.com/image/fetch/$s_!KC0H!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fdc48ea86-1b25-4957-9c82-f0003e666ed0_1080x1080.png 1272w, https://substackcdn.com/image/fetch/$s_!KC0H!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fdc48ea86-1b25-4957-9c82-f0003e666ed0_1080x1080.png 1456w" sizes="100vw" fetchpriority="high"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg aria-hidden="true" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><p>Antoine has a wide range of experience from founding start-ups to supporting big healthcare &amp; pharma corporations in product management, development, and commercialization of digital health products. <br><br>In this episode with Antoine, we discuss: <br><br>&#10004;&#65039; The critical importance of open leadership and cross-functional collaboration<br>&#10004;&#65039; What health tech product development shares with other industries<br>&#10004;&#65039; Why tomorrow's product leaders need both data-centric approaches AND strong interpersonal skills<br></p>]]></content:encoded></item><item><title><![CDATA[Communicating Value through Effective Product Marketing ft. Div Manickam]]></title><description><![CDATA[Join an insightful conversation with Div Manickam, a leading product marketing influencer and teacher as she dives into the impact great product marketing management can have in health tech companies.]]></description><link>https://productclinic.substack.com/p/communicating-value-through-effective</link><guid isPermaLink="false">https://productclinic.substack.com/p/communicating-value-through-effective</guid><dc:creator><![CDATA[Theo Perrod]]></dc:creator><pubDate>Sun, 18 May 2025 15:47:23 GMT</pubDate><enclosure url="https://api.substack.com/feed/podcast/163855466/8da9f30805a3cd872e110e11f94a4be7.mp3" length="0" type="audio/mpeg"/><content:encoded><![CDATA[<p>Join an insightful conversation with Div Manickam, a leading product marketing influencer and teacher as she dives into the impact great product marketing management can have in health tech companies. </p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!H5Ty!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe83c54ee-6da5-4b04-82d6-06d316308b9d_1080x1080.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!H5Ty!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe83c54ee-6da5-4b04-82d6-06d316308b9d_1080x1080.png 424w, https://substackcdn.com/image/fetch/$s_!H5Ty!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe83c54ee-6da5-4b04-82d6-06d316308b9d_1080x1080.png 848w, https://substackcdn.com/image/fetch/$s_!H5Ty!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe83c54ee-6da5-4b04-82d6-06d316308b9d_1080x1080.png 1272w, https://substackcdn.com/image/fetch/$s_!H5Ty!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe83c54ee-6da5-4b04-82d6-06d316308b9d_1080x1080.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!H5Ty!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe83c54ee-6da5-4b04-82d6-06d316308b9d_1080x1080.png" width="390" height="390" 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srcset="https://substackcdn.com/image/fetch/$s_!H5Ty!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe83c54ee-6da5-4b04-82d6-06d316308b9d_1080x1080.png 424w, https://substackcdn.com/image/fetch/$s_!H5Ty!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe83c54ee-6da5-4b04-82d6-06d316308b9d_1080x1080.png 848w, https://substackcdn.com/image/fetch/$s_!H5Ty!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe83c54ee-6da5-4b04-82d6-06d316308b9d_1080x1080.png 1272w, https://substackcdn.com/image/fetch/$s_!H5Ty!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe83c54ee-6da5-4b04-82d6-06d316308b9d_1080x1080.png 1456w" sizes="100vw" fetchpriority="high"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><p>Div clarifies misconceptions around this nascent field while sharing about her experience working in health tech. She describes the keys to aligning cross-functional teams for success and also shares tips on how to partner with product managers for success.  </p><p>This episode is a great listen for health tech product marketers and other product leaders curious about product marketing and how to clearly communicate the value of innovative products to customers and potential customers. </p>]]></content:encoded></item><item><title><![CDATA[UI/UX as a real value driver in Healthtech ft. Dennis Lenard ]]></title><description><![CDATA[Have a listen to our first episode featuring Dennis Lenard, who shares powerful perspectives on the importance of great UX/UI design in healthtech.]]></description><link>https://productclinic.substack.com/p/uiux-as-a-real-value-driver-in-healthtech</link><guid isPermaLink="false">https://productclinic.substack.com/p/uiux-as-a-real-value-driver-in-healthtech</guid><dc:creator><![CDATA[Theo Perrod]]></dc:creator><pubDate>Thu, 24 Apr 2025 18:06:28 GMT</pubDate><enclosure url="https://api.substack.com/feed/podcast/162063922/06bfdc1f45d44844f0c0d0e2a82a46a3.mp3" length="0" type="audio/mpeg"/><content:encoded><![CDATA[<p>Have a listen to our first episode featuring Dennis Lenard, who shares powerful perspectives on the importance of great UX/UI design in healthtech.</p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!fKka!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fd72dacd5-38c1-4fb3-98ab-3c7b0bde244a_1080x1080.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!fKka!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fd72dacd5-38c1-4fb3-98ab-3c7b0bde244a_1080x1080.png 424w, https://substackcdn.com/image/fetch/$s_!fKka!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fd72dacd5-38c1-4fb3-98ab-3c7b0bde244a_1080x1080.png 848w, https://substackcdn.com/image/fetch/$s_!fKka!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fd72dacd5-38c1-4fb3-98ab-3c7b0bde244a_1080x1080.png 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class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg aria-hidden="true" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><p>Dennis dives into why good design isn't just for aesthetics &#8212; it's essential for extracting real value from complex medical technologies. He challenges the healthtech industry's reluctance to innovate, arguing that regulatory hurdles shouldn't prevent human-centered design.</p><p>This episode is a must-listen for anyone working at the intersection of healthcare, UX, and technology. </p><p></p>]]></content:encoded></item></channel></rss>